Scope: Creating a friendly fitness and nutrition brand for Beurer healthcare and creating concept and design for an App that connects to Bluetooth enabled healthcare devices.
Beurer has already a healthcare App to connect to their IoT devices. However, this app was awkwardly dark and unfriendly.
The new App was supposed to attract even more female buyers and being possible to0 sell for more money.
Extreme User Testing
The idea I created was to build the interface around message elements we called „Story Elements”. A collection of Story Elements would build a Wisyou Story.
The Story elements are like a sentence based on three blocks forming a sentence. The first a representing the child or the children, the second the action that was taken, appeared or need to appear and finally the object or further description of the action.